Conducted UI audit & benchmarking
Enabled component reuse & token integration
Optimized visual hierarchy & accessibility
Problem
Cluttered, inconsistent dashboard layout
Low profile completion/verification rates
Poor access to key actions
Solution
Prioritized essential CTAs like “Add Photo” and “Verify Profile”.
Ensured visual balance and accessibility across platforms.
Optimized flows for higher completion rates.
Boosted profile completion with clear CTAs
Increased engagement via match visibility
Enhanced cross-device usability & personalization
